The Kingdom’s hotel room occupancy rates reached 55.4% in 2Q, up 0.5 percentage points from 2Q 2023, according to a General Authority for Statistics report (pdf). Meanwhile, occupancy rates for serviced apartments and other hospitality facilities rose by 1.5 pp to 52.4%, during the same period.

How long are guests staying? The average length of stay for hotel guests increased by 17.6% y-o-y in 2Q 2024, to 5.2 nights. However, stays in serviced apartments and other facilities were shorter, averaging 2.1 nights, down 10.9% y-o-y.

The going room rates: The average daily rate for hotel rooms inched down 0.4% y-o-y to SAR 725.5, whereas the rates for serviced apartments and other facilities were up 15.2% y-o-y, averaging SAR 254.3.

Tourism workforce breakdown: Tourism workers represented 5.7% of the total workforce in 2Q 2024, down 0.2 percentage points y-o-y and 8.6% of the private sector workforce, a 0.5 percentage point y-o-y decline. The sector employed 959.2k workers, a 5.1% y-o-y increase, with Saudis making up 25.6%. Male workers made up 86.6% of the workforce, while females constituted 13.4%.

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